Fundraising guide

Fundraising after a flood, fire or emergency

After a flood, fire or storm, people want to help quickly. That speed is also when scams appear. A good emergency fundraiser is clear about who receives the money and gets verified before it is widely shared.

Written and reviewed by the Good Cause team at Webfit Solutions Limited · Updated 29 September 2026 · About Good Cause

For people setting up an appeal

Name the people or community the money is for and how you know them. Say what the money will be used for first, for example emergency accommodation, clothing, or replacing tools of trade. If you are raising money for a whole community, say which organisation will distribute it.

For donors

Give through a page that says who receives the money and has been checked. Be wary of pages that ask you to pay into a personal bank account, use gift cards or cryptocurrency, or cannot say who they are.

  • Check who the beneficiary is
  • Look for verification or review
  • Pay by card through a secure checkout, not a direct transfer to a stranger
  • Report anything that looks wrong

Overseas disasters

Good Cause accepts appeals for overseas disasters when the funds go to a verified beneficiary or relief partner. These campaigns receive extra review.

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Common questions

How quickly can an emergency fundraiser go live?

As soon as the review is complete. Providing ID, bank details and evidence of the situation up front is the fastest route.

How do I know an emergency appeal is genuine?

Check who receives the money, whether the page has been reviewed, and whether updates are posted. Report any page that looks wrong.

Related guides

This guide is general information, not legal, tax or financial advice.